Our Team

Export Development

Simon Devlin

Managing Director

Simon is the founder and managing director of Full Circle and comes from an export development background. During his time as export sales manager with Sperrin Metal Products Ltd, the Company won 3 Queens Awards for Export Achievement and was exporting to over 90 countries worldwide. In the 20 years that he has worked in consultancy, Simon has worked with > 3,000 businesses locally, nationally and internationally – from micro enterprise owner-managers to companies employing more than 1,000 people. Specific areas of expertise include export development, strategic planning and sales training. Simon’s approach to any consultancy assignment is to ‘roll up the sleeves and get stuck in’ in order to assist the client to fast-track positive and tangible change within the business.

Strategy Development

David McComb


David has over 30 years’ experience in aerospace, telecommunications, printing, food and consultancy. In the last 15 years David has been exclusively involved in business consultancy, programme management, coaching, and programme design/delivery activities.  David has been the Programme Manager and Lead Consultant on a number of business consultancy and organisation development interventions as well as being a senior manager himself for over 20 years. David has a passion for working with individuals and businesses that have a deep desire for continuous improvement and have a relentless focus on improved business performance. He has particular expertise in strategy development, project management and talent management.  David is a Chartered Engineer and a Chartered Member of CIPD.


Denise Murphy


Denise is a Director at Full Circle with a Masters of Business Administration and more than 20 years experience in Management Consultancy.  Her career started in Market research (Milward Brown), moving to BDO Stoy Hayward where she spent 8 years with the marketing & management consultancy team.  Denise joined Full Circle (2006), when in its relative infancy and has played a key role in building and growing the Company to what it is today.  This experience has made her very aware of the challenges and pitfalls faced by many SME’s.  Denise has worked with hundreds of businesses locally and nationally.  Areas of expertise include: Strategy, People, Export, and Marketing, she has also led on a wide range of sectoral reviews and strategy projects for public sector clients.


Alex Magee

Practice Manager

Alexandra joined Full Circle in Summer 2016. She is qualified with a Bachelor's degree in Business Management. As practice manager, Alexandra manages all of Full Circle’s internal operations, including finance, HR and administration. She works closely with the administration team to help with the management of SME programmes.

Export Marketing

Garrett Harty


Garrett has been a member of the Full Circle since 2013. He has over 20 years’ experience in consultancy, having previously worked with PricewaterhouseCoopers (Export Marketing Division) and OCO Global, where he gained considerable experience in the local, national and international markets through his sales & marketing involvement in business growth programmes, export initiatives, inward investment projects and sectoral overviews.  Garrett has worked in a multitude of sectors in Ireland (north and south) including Construction, Engineering, Horticulture, Textiles, Packaging, Foodservices and Tourism & Leisure. Garrett is commercially focused with a specific track a record in export marketing – developing / executing practical business growth projects, marketing plans, sales training, content marketing, etc. – working with countless small and large businesses across the island of Ireland.

Investor in People Practitioner

Martin Magennis

Associate Director

Martin is an experienced Consultant Trainer who specializes in the design and delivery of management and leadership development solutions on behalf of our core clients. As the co-founder of TIME Associates back in August 1998, Martin possesses over 25 years of experience in the field of Consultancy. As a qualified Coach, he often draws upon his strong background in psychology, in particular, emotional intelligence, human behaviours and personality types when working with our diverse range of clients. Martin has been an approved Investor in People Practitioner for nearly 20 years. Martin is a certified Coach and is qualified with the International Coach Federation (ICF) as well Genos International. Martin is also a licensed Practitioner with Insights Discovery. He is our ILM Centre Manager and is a qualified assessor and internal verifier. In recent years, Martin has worked across the world - global clients in 9 countries in mainland Europe, USA and the Caribbean.

Business Development

Ruth Robinson

Senior Consultant

A native of County Fermanagh, Ruth has a Masters in Business Development and Innovation from University of Ulster. She ran her own innovative food business for four years and understands the challenges small businesses face and can empathise with local entrepreneurs on the highs and lows they experience. Since then, she has gained significant experience in Business Development and is an expert in Project Management. In addition, she has worked with a number of very successful hospitality businesses on a consultancy basis. Ruth brings all her experience together to help SME’s in specific areas such as Strategy, Business Improvement and Management and Leadership.

Digital Marketing

Patricia Owens

Senior Consultant

Patricia joined Full Circle in 2012 after spending time studying in Germany during University. She is now a Senior Management Consultant delivering group skills development workshops and one to one mentoring for clients to help them take their business to the next level. Patricia’s key areas of expertise are sales and marketing, with particular focus on digital marketing and social media. Her approach centres on analytics, understanding customer behaviours and implementing focused and tangible changes. Patricia also has extensive experience in sales training, customer relationship management, sales prospecting and in planning and strategizing. Patricia’s strengths lie in listening to the client and providing bespoke options that will work for each client individually, learning from each client and bringing outside the box thinking to all situations.

Change Management

Leah McStravick

Senior Consultant

Leah has over 25 years industry experience in finance, operations, people and change management including specific expertise in coaching and mentoring. She has led and supported transformational business change for large scale and medium sized enterprises. She has consulted and helped new starts to grow successfully through the early years of business. Leah’s forte is her people skills and business acumen, particularly to support business through periods of crisis or transition. She has designed and created Leadership, Coaching and Personal Development Courses accredited at Diploma and Advanced Diploma level. Leah holds a Diploma in Personal, Business & Executive Coaching and a Masters in Leadership, Innovation and Change. She is a volunteer Director on a Belfast Charitable Board.

Content Creation

Jordan McCuaig

Digital Consultant

Jordan is a Digital Consultant at Full Circle and comes from a background in hospitality and the arts sector. Having graduated from Leeds Metropolitan University in 2011, Jordan founded a successful events company, responsible for bringing hundreds into Belfast city centre on a weekly basis. Having then progressed into a marketing role, Jordan devised marketing strategies for the launches of a number of bars and venues, and delivered campaigns for large scale events of up to 10,000. At Full Circle, Jordan delivers workshops and one-to-one mentoring for SMEs to help them tell their unique story and increase their brand visibility. From social media and content creation to launching e-commerce platforms, Jordan is passionate about helping small businesses reach their potential online.

Chartered Marketer

Debbie Rymer

Senior Consultant

Debbie joined our team in May 2020 as a Senior Management Consultant and brings with her a wealth of marketing experience gained over 25+ years in the private, public and third sectors. She is a CIM Fellow, a Chartered Marketer and the CIM’s Course Director for Digital Marketing Techniques. By her own admission Debbie is “Mad about Marketing” and the impact that deep customer insight can have upon business performance. She has a unique ability to make the complex simple and helps businesses apply best practice to develop, implement and manage marketing strategies. She will help you look at the bigger picture while also providing hands on, practical guidance on how to use marketing tools and techniques to improve your competitive position.

Website Design

Andrew McAllister


Andrew joined Full Circle in October 2018 as a management consultant. Andrew has 8 years' experience consulting and to date he has worked with over 200 businesses across Northern Ireland and further afield, advising and implementing change with them on a number of key areas such as social media marketing, business development, website design, photography / videography, branding and overseas sourcing. He is qualified with a Bachelor's Degree in Fashion Business and Promotion. Prior to joining Full Circle, Andrew ran his own clothing company. Which he grew into a successful business selling to over 10,000 customers worldwide and generating millions of visitors to it’s e-commerce website through innovative social media marketing. Additionally, Andrew is highly skilled on Adobe Photoshop and a qualified WIX website partner.


Charlie Palnoch

Digital Consultant

Charlie is a Digital Consultant at Full Circle. His background is in design, branding, and eCommerce. After launching his own design company in 2018, he has worked with many businesses in the UK and beyond to launch and elevate their brand. He is well accustomed to the world of eCommerce and knows what it takes to run a successful online store.  At Full Circle, Charlie provides practical digital solutions to SME and Micro enterprises across a range of industries.

Sandy England


Sandy has been with Full Circle since January 2018. Since then he has gained a wide variety of experience – both in terms of client facing work and project management. Sandy oversees the Junior Consultancy and Administration function within the team and works extensively across most of the large scale SME support programmes delivered by Full Circle. He has been heavily involved in the implementation of a new cloud-based management information system to assist with tracking paperwork across each programme and provide more accurate and timely reporting information. Sandy also mentors businesses on a one to one basis specialising in Sales and Marketing support and Social Media Marketing. Sandy also supports the senior team with his key areas of expertise.

Programme Coordination

Naomi McAleer

Junior Consultant

Naomi joined Full Circle in May 2020 as a junior consultant. Naomi is qualified with a Bachelors degree in Marketing and, over the course of her degree, gained considerable experience assisting in the delivery of creative PR and Marketing strategies for corporate clients across a variety of industries. Naomi supports the Senior Consultants with various projects, and has a keen interest in content creation and strategy/planning. Naomi is HubSpot certified in Social Media and Inbound Marketing.

Business Management

Patrick McCormack

Junior Consultant

Patrick joined Full Circle in June 2020 as a Junior Consultant. He studied Business Management at the University of Dundee which helped to develop his interest in the world of business. He supports the Senior consultant team in a variety of projects including database development, the creation of customer feedback surveys and administrating SME programmes. Having previously worked in an accountancy practice, he enjoys working in the field of  accounting and finance. Patrick is keen to develop his skills in assisting SMEs to develop their businesses through organisational and marketing assistance to create tangible results.


Curtis Shaw

Junior Consultant

Having completed a Batchelor’s degree in Marketing, Curtis joined Full Circle in August 2020. As a Junior Consultant Curtis provides consultancy support to the other members of the Full Circle team on a wide range of SME projects. Throughout completion of his degree and industrial placement experience, Curtis has gained experience in a wide range of business fields including, Marketing content creation and planning, sales mapping, business consultation and SEO/SEM. Curtis is HubSpot Inbound Marketing certified and is passionate about delivering meaningful results for clients.